A Survey of Greek Agricultural E-Markets

Nikos Manouselis, A. Konstantas, N. Palavitsinis, Constantina Costopoulou and Alexander B. Sideridis

Agricultural Economics Review, 2009, vol. 10, issue 1

Abstract: The role that information technology plays in today’s business activities has led to an increase in firms using and/or deploying e-markets online. This development undoubtedly affects the agri-food sector, since a large number of agricultural firms are demonstrating or are expected to demonstrate e-commerce activities. This paper aims to provide an overview of the current status of agricultural e-markets in Greece, by presenting results from an analysis of 100 cases. Results indicate that Greek e-markets may still have a rather low degree of sophistication, but they demonstrate a strong B2B orientation, as well as an outreach for international customer bases.

Keywords: Internet; e-commerce; e-markets; agriculture; agri-food sector; survey; Consumer/Household Economics; Marketing (search for similar items in EconPapers)
Date: 2009
References: View references in EconPapers View complete reference list from CitEc
Citations Track citations by RSS feed

Downloads: (external link)
http://purl.umn.edu/58282 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: http://EconPapers.repec.org/RePEc:ags:aergaa:58282

Access Statistics for this article

More articles in Agricultural Economics Review from Greek Association of Agricultural Economists
Contact information at EDIRC.
Series data maintained by AgEcon Search ().