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Annals of University of Craiova - Economic Sciences Series
2008 - 2010
Edited by Sorinel Domnisoru
from University of Craiova, Faculty of Economics and Business Administration Contact information at EDIRC . Series data maintained by Anca Bandoi ().
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Volume 3, issue 38 , 2010
DIMENSIONS OF PROMOTING IMAGE MANAGEMENT IN PRE UNIVERSITY EDUCATION INSTITUTIONS pp. 4
Prof. Senior lecturer Gheorghina Bîrlădeanu Ph.D Student
CHANGE MANAGEMENT IN PUBLIC ORGANIZATIONS - SOCIO-ECONOMIC AND ADMINISTRATIVE IMPACT OF THEIR INSOLVENCY pp. 4
Laurentiu Marinel BARCAN
TOURISM SECTOR IN ROMANIA: MAIN FEATURES pp. 6
Lect. Liliana Popescu Ph. D , Assist. Amalia Bădiţă Ph. D Student and Assist. Sorin Avram Ph. D Student
VIEWS ON BANKING SUPERVISION IN THE INTERNATIONAL FINANCIAL CRISIS pp. 6
Prof. Jenica Popescu Ph. D and Prof. Maria Sandu Ph. D
CAPITAL MARKETS AND THE COST OF CAPITAL pp. 6
Lect. Sanda Constantin Ph.D and Lect. Dana Adriana Lupşa-Tătaru Ph. D
ENSURING THE COMPETITIVENESS ORGANIZATIONS USING SERVICES BASED ON KNOWLEDGE MANAGEMENTITLE pp. 6
Lecturer Gheorghe Alexandru Ph. D
PERFORMANCE ASSESSMENT – A MOTIVATIONAL FACTOR FOR SMES pp. 6
Ph. D Student Alexandra Maria Fira
ENTREPRENEURSHIP AND CREATIVITY pp. 6
Lect. Dana Adriana Lupşa-Tătaru Ph. D and Lect. Sanda Constantin Ph.D
TITLE MANAGER AND CONFLICT IN PUBLIC INSTITUTIONS pp. 6
Assistant professor Liviu Crăciun PhD , S¬tefan Ponea Ph. D Student and Cezar Leonard Băndoi Ph. D Student
ORGANIZATIONAL CHANGE PROCESS – STEPS TO A SUCCESSFUL CHANGE pp. 6
Ph. D Ramona Petrescu
MARKETING COMMUNICATIONS AS A STRATEGIC FUNCTION OF MARKETING pp. 6
Olimpia Oancea Ph.D Student and Victoria-Mihaela Brînzea Ph.D Student
THE INFLUENCE OF GLOBAL pp. 6
Lect. Voicu Iulica Ph. D and Assist. Talmaciu Iuliana Ph. D Student
Using diverse workforce in Romania, in the perspective of flexible working pp. 6
Ph. D Prof. Ion Stegăroiu , Magdalena Velciu Ph. D candidate and Codruţa Drăgoiu
CHANGE MANAGEMENT OF ORGANIZATION IN THE KNOWLEDGE ECONOMY pp. 6
Laurentiu Marinel BARCAN
TOYOTA’S BUSINESS STRATEGIES IN INTERNATIONAL MARKETS pp. 6
Assist. Mihaela Funaru Ph. D Student
Analysis of consumer behaviour in self-service stores from Craiova pp. 7
Ph.D Professor. Ion Stancu and Ph.D Candidate Cristina Ploscaru
STRATEGIC OPTION OF MOBILE PHONE OPERATOR ORANGE UNDER CRISIS CONDITIONS pp. 7
Assist. Silvia Puiu Ph. D Student and Assist. Cristina Claudia Ploscaru Ph. D Student
CUSTOMER LOYALTY - THE MAJOR GOAL OF CUSTOMER RELATIONSHIP MANAGEMENT pp. 7
Assoc. Prof. Adriana Scriosteanu Ph. D. and Prof. Daniela Popescu Ph. D.
TENDENCIES REGARDING THE DEMAND FOR RETAILERS’ PRODUCTS AND SERVICES pp. 7
Assist. Silvia Puiu Ph. D Student
THE ECONOMIC GROWTH AND DEVELOPMENT AND THE NATURAL ENVIROMENT pp. 7
Assoc Prof. Marieta Stanciu Ph. D , Lect. Mădălina Mangra Ph. D and Assist. Natalia Sperdea Ph. D Student
TOURISM AND SERVICES FROM THE POINT OF VIEWOF THE SUSTAINABLE DEVELOPMENT pp. 8
Mirela Elena Mazilu
MOBILITY AND SUSTAINABLE DEVELOPMENT pp. 8
PhD. Prof. Ion Stancu and PhD. Lect. Adriana Lăzărescu
STATISTICAL ANALYSIS OF THE COMPANIES MAIN CHARACTERISTICS FROM MANUFACTURING SECTOR AT LEVEL OF E.U pp. 8
Assoc.Prof.PhD Costel Ionaşcu and Prof. PhD Carmen Radu
A PROSPECTIVE APPROACH ON PRODUCT RESPONSIBILITY pp. 8
Prof. DANIELA POPESCU PhD. and Assoc. Prof. Adriana SCRIOŞTEANU PhD.
LIFELONG LEARNING PROCESS IN ORGANIZATIONS IN THE 21ST CENTURY pp. 8
Lect. Elena Dumitraşcu Ph. D and Assist. Raluca Tomescu
MOTIVATION IN WORK pp. 8
Assoc. Prof. Norina Popovici Ph. D , Prof. Ion Criveanu Ph. D , Prof. Ion Criveanu Ph. D and Assoc. Prof. Irena Munteanu Ph. D
THE IMPROVEMENT OF THE ORGANIZATIONAL COMMUNICATION - "KEY" FOR THE EFFICIENCY OF MANAGEMENT pp. 8
Ph.D. Conf. Mirela Sîrbu , Ph.D. Conf. Tomiţă Constantin Vasile and Ph. D. Conf. Doina Roşca
THE INFLUENCE OF THE ROMANIAN CULTURE ON THE ORGANIZATIONAL CULTURE OF ROMANIAN COMPANIES pp. 8
Assoc. Prof. Adina Popovici Ph. D
REVENUES MANAGEMENT IN THE MARKETING OF SERVICES pp. 8
Lecturer Cătălin Mihail Barbu Ph. D and Lecturer Flaviu Meghişan Ph. D
CONSUMERS OF THE WORLD EXCLAIM:"WE WANT SOCIAL RESPONSIBILITY, PUBLIC POLICY AND CORPORATE ETHICS!" pp. 8
Lecturer Flaviu Meghişan Ph. D , Lecturer Cătălin Mihail Barbu and Lecturer Constantin Răzvan Mihai Barbu Ph.D
The financial systems – an approach from the perspective of the financial crisis pp. 8
Cristi Marcel Spulbăr
THE PRIVATE HEALTH INSURANCE MARKET IN THE EUROPEAN UNION pp. 8
Bianca Mihart Ph. D Student
EMPOWERING ORGANIZATIONS IN THE EVALUATIVE APPROACH OF SOCIAL POLICIES pp. 8
Asist.univ. Adelina Iacob Ph.D Student
CAREER MANAGEMENT DEVELOPMENT pp. 8
Ph.D Florin ENACHE
HIDDEN COSTS AND SOCIAL CONTROL MANAGEMENT pp. 9
Assist. Anca Antoaneta Vărzaru PhD. Student and Prof. Mihai Vărzaru PhD.
CONDITIONING ON ACCOUNTING MODELS, APPLICATION AND OFFER OF ACCOUNTING INFORMATION pp. 10
Assoc. Prof. Valeriu Brabete Ph. D
ASPECTS OF SMALL BUSINESS ACT, THE EUROPEAN SMES POLICY INITIATIVE pp. 10
Silvia Ştefania Mihalache
THE SOCIAL RESPONSIBILITY IN THE ROMANIAN BANKING ORGANIZATIONS pp. 10
Ph. D Student Oana Popa
CONSIDERATIONS ON SOCIAL MARKETING IN ROMANIA pp. 10
Prof. Filimon Stremţan Ph.D and Silvia Ştefania Mihalache
EMERGING RISKS IN BANK CREDIT ACTIVITY IN TERMS OF FINANCIAL BANKING MARKETING pp. 10
Emanuela Maria Avram , Iulia Furdui and Ioana Preda
ASPECTS OF SMALL BUSINESS ACT, THE EUROPEAN SMES POLICY INITIATIVE pp. 10
Silvia Ştefania Mihalache
PERFORMANCE APPRAISAL SYSTEMS IN PUBLIC INSTITUTIONS pp. 10
Drd. Ionel GONE
A MANAGERIAL MODEL CHARACTERIZATION IN A BUSINESS CONTEXT pp. 11
Prof. Ion Criveanu Ph. D , Assoc. Prof. Norina Popovici Ph. D and Assoc. Prof. Irena Munteanu Ph. D
DEVELOPMENT ANALYSIS OF TOURIST ACTIVITY IN RETEZAT NATIONAL PARK ADOPTING THE TOURISM AREA LIFE CYCLE MODEL pp. 12
Junior. Assist. Ionuț-Cosmin Băloi Ph.D Student
INNOVATION PERFORMANCE FACTOR OF ECONOMIC ENTITIES pp. 12
Prof. Univ. Dr. Pirvu Gheorghe and Spiridon Cosmin Alexandru Ph. D Student
ANALYSIS OF BUSINESS PROMOTION SYSTEMS IMPLEMENTATION WITHIN EXPORTING ROMANIAN COMPANIES pp. 12
Lect. Laura Dindire Ph. D and Lect. Cristina Gănescu Ph. D
PROMOTING PRIVATE EQUITY FUNDS pp. 12
Phd. Student . Ioana Radu and Phd. Student. Mihaela Funaru
ADVERTISING COMMUNICATION DURING CRISIS pp. 12
Silvia-Mihaela Pavel Ph. D Student
HOW TO MANAGE A PUBLIC RELATIONS CRISIS pp. 12
Assoc. Prof. Sorina-Raula Gîrboveanu Ph.D and Silvia-Mihaela Pavel Ph.D Student
THE ROLE OF CULTURE IN U.S. REGARDING CONSUMER BEHAVIOR pp. 12
Ph. D Daniela Adriana Bălan and Ph. D Student Lect. Loredana Popescu
QUALITY AND PERFORMANCE IN ACADEMIC EDUCATION FROM THE PERSPECTIVE OF STRATEGIC MARKETING pp. 12
Emanuela Maria Avram PhD candidate in Marketing , Cristina Neagoe PhD candidate in Marketing and Remus Marian Avram PhD candidate in Economics
COMMUNICATION COMPETENCES TRAINING FOR MANAGERS THROUGH ROLE-PLAY ACTIVITIES pp. 12
Assist. Răzvan - Alexandru Călin Ph. D Student
KNOWLEDGE MANAGEMENT,COGNITIVE CARTOGRAPHY AND VALUE CREATION IN THE ORGANIZATION pp. 13
Prof. Mihai Vărzaru PhD. and Nicolae Albu Ph. D
FEATURES OF THE DECISION-MAKING IN SMES pp. 20
Lect. Radu Ogarcă Ph. D
An Econometric model for the evolution of the Romanian Interbank Bid Rate (ROBID) in the context of the international financial crisis pp. 449-456
Zapodeanu Daniela Author and Cociuba Mihail-Ioan
TRADEMARKS AS POWER MEANS IN INTERNATIONAL RELATIONS pp. 457-463
Mihaela – Daciana Boloş
The particularities of the calculation and of the cost reduction in lignite production pp. 464-475
Magdalena Mihai , Constantin Staicu and Anca Ciumag
THE STRATEGIC PLANNING WITHIN THE ENTERPRISE PRODUCING ROAD VEHICLES pp. 476-482
PETRESCU Nicolae-Daniel
FOOD SAFETY – BASIC CONDITIONS IN NOURISHMENT pp. 482-490
Nataliţa Maria Sperdea , Marieta Stanciu and Mădălina Mangra
POSSIBILITIES OF INITIAL ESTIMATION AND FURTHER VALIDATION OF INSIDE CONTROL RISK pp. 500-506
Prof. Magdalena Mihai Ph. D , Prof. Constantin Staicu Ph. D and Anca Ciumag Ph. D Student
VALUING THE IMPACT OF SYNERGIES ON PUBLIC MERGERS/ACQUSITIONS IN THE PHARMACEUTICAL SECTOR ON THE EUROPEAN CAPITAL MARKETS pp. 507-513
Oana Resceanu
THE EUROPEAN STANDARD FOR QUALITY IN EDUCATION AND PROFFESIONAL TRAINING pp. 514-519
Radu Criveanu and Loredana Iordache
NEW MOTIVATION APPROACHES DURING THE CRISIS pp. 520-526
Loredana Iordache and Radu Criveanu
NEW TRENDS IN BANKING DUE TO THE INTERNATIONAL FINANCIAL CRISIS pp. 527-541
Marin Opriţescu and Alina Manta
Volume 3, issue 36 , 2008
The Rate of Economic Growth and the Socio-Cultural Current pp. 1025-1032
PETCU Costel
Risk Management in the Commercial Activity of a Company pp. 1037-1041
CARSTEA Gheorghe , Aurel MANOLESCU and CORBOS Razvan-Andrei
Commerce Restrictions in the Tourist Sector in Developing Countries pp. 1050-1057
Danut Tiberius EPURE and VACARU Mariana
Cost-Benefit Analysis - Economic Tool Used to Aid Decision-Making Regarding the Distribution of Public Funds pp. 1068-1077
BUSE Lucian , Marian Siminica and Daniel Circiumaru
Option for Credit in Fundamenting the Financial Structure of Enterprise pp. 1088-1098
Nicolae SICHIGEA and Dan Florentin SICHIGEA
Aggregate Supply and Demand, Fundamental Variables of the Macroeconomic Prediciton pp. 1109-1118
CIURLAU Constantin and Florin Cristian CIURLAU
Considerations Regarding the Financial Audit of the Tangible Fixed Assets pp. 1130-1140
Sorin DOMNISORU and Sorin VINATORU
Dimensions of the Romanian Labour Market in the Context of European Integration pp. 1149-1157
Ion ENEA-SMARANDACHE , VOCHITA Luminita and Andreea Ciobanu
Considerations Concerning the Sphere of the Activities of Internal Auditing pp. 1165-1171
MIHAI Magdalena and Nicu MARCU
The Demands and the Benefits of a Managerial System for the Environment pp. 1178-1184
Daniela POPESCU
The Politics and Remunerations’ Mix pp. 1191-1196
Mihai VARZARU
The Importance of Implementing Performance Management System in Romanian Firms pp. 1204-1210
Madela Maria ABRUDAN and Dorin COITA
Intelligent Agents - a Tool for Modeling Intermediation and Negotiation Processes pp. 1222-1232
Amelia BADICA and SOAVA Georgeta
How to Measure Intellectual Capital? pp. 1239-1244
Liviu CRACIUN and Adriana SCRIOSTEANU
The Impact of Financial Markets Globalization on Companies Capital Structure pp. 1253-1259
Ingrid Mihaela Dragota , Andreea Ileana Semenescu and Cristina Florina Badarau
The Impact of the Fiscal Competition on The Migration in European Union pp. 1267-1273
Raluca DRACEA , STANCIU Cristian and Ekrem TUFAN
Direct Marketing Product-Market Strategies pp. 1284-1293
GIRBOVEANU Sorina-Raula
The Assimilation and Integral Application by Romania of the Common Commercial Politics of the European Union pp. 1300-1305
TOBA Elena
Valuation of Bancrupt Firms in Context of Adherence s Countries to the European Union pp. 1317-1329
ACHIM Monica , POP Fanuta and Sorin ACHIM
The Costs of the Sustainable Development at the Beginning of the 3rd Millennium pp. 1340-1349
Laurentiu Dragomir and George Ciobanu
Particularities of the Communication Activities within the Modern Enterprise with a Study Case at SC DEDEMAN SRL pp. 1357-1362
Daniel GHERASIM and Adrian GHERASIM
Sustainability and the Estimate of the Impact of Environmental Factors upon Properties’ Values pp. 1367-1370
Daniel MANATE
The Implications of the Adherence to the European Union over the Achievementof a Functional Market Economy in Romania pp. 1380-1389
Maria MACRIS
Sales Force Recruitment pp. 1396-1401
Flaviu MEGHISAN
Direct Taxation - Directions of Harmonization pp. 1407-1411
Narcis Eduard Mitu
Perspectives of the Evolution of Romanian Financial Market in the Context of Global Financial Market pp. 1420-1427
Dalia SIMION and TOBA Daniel
Similarities and Differences Between Internal Auditing, Internal Public Auditing and Other Services pp. 1436-1443
SUCIU Gheorghe
Romania s European Monetary Integration - Actual Status, Costs and Benefits pp. 1450-1455
Anca TANASIE
Conceptual Aspects Regarding the Specifics of Marketing Strategies in the Audiovisual Domain pp. 1466-1474
Elisabeta Andreea BUDACIA
Means of Payment in E-Commerce (Credit Cards and E-Money) pp. 1484-1491
Mihaela Loredana LAPADUSI
The Usage of the PALISADE Program Pack in the Process of Substantiation and Adoption of Decisions pp. 1498-1503
VASILE Cristian
Legal and Regulatory Forbiddances in the Field of International Advertising pp. 1509-1513
Silvia Puiu
Evaluation Bases in Accountancy pp. 1524-1533
Ioana Ecaterina and Narcis Eduard Mitu
Guiding Marks of the Development of Transnational Companies pp. 1542-1549
Bogdan FLOROIU
Changes in the Policy of Employment on a European-Wide Scale pp. 1563-1568
Razvan SERBAN
Horizons and Perspectives eHealth pp. 1581-1591
VIZITEU Luminita