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Communication and Marketing Journal
2010 - 2012
Edited by PhD Andra Seceleanu
from Andrei Saguna Foundation Publishing House - Constanta, Romania
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Volume 1, issue 5 , 2012
The ethics of journalism - some constraints of accuracy pp. 5-12 Nicolae Melinescu Facebook, between socialization and personal image promotion pp. 13-24 Tanase Tasente , Nicoleta Ciacu and Mihaela Sandu The role of the new technologies in the coverage of media events.Case study of the royal wedding of Prince William of the United Kingdom and Catherine pp. 25-38 Rodica Melinda Sutu (Non) value in women‘s magazines pp. 39-52 Denisa Chirita Mass media and the management of political crisis during the election of 2009 pp. 53-66 Cristina Ariton-Gelan and Stefan Georgescu Conflict and Social Change: Three Sociological Traditions pp. 67-76 Rarita Mihail A british-romanian channel of communication during the czechoslovak crisis in 1968 pp. 77-88 Marian Zidaru The Romanian Principalities as a Subject of Interest of the Russian Diplomacy pp. 89-98 Gabriel Micu The importance of internal communication within the company: the case of OCP pp. 99-118 Driss Baakil and Youness Bouthir Motivational dominants and value orientation in organization pp. 119-136 Mihaela Sandu , Georgeta Cozaru and Maria Pescaru Volume 1, issue 4 , 2012
Communication channels of SOE residents in Istanbul with its collaborators in Romania during the period 1941-1944 pp. 5-24 Marian Zidaru La satisfaction et la fidelite aux services de la poste tunisienne pp. 25-56 Moez Ltifi , Jamel-Eddine Gharbi and Mohamed Kammoun Axiological landmarks in online communication pp. 57-66 Cristina Gelan Linguistic trends in Web 2.0. space pp. 67-74 Elena Predescu and Marie-Claude Bayle Labor market perceptions of accessibility of vulnerable groups pp. 75-94 Rarita Mihail and Razvan Dinica Television in the social media era pp. 95-108 Nicoleta Ciacu and Tanase Tasente Application du modele interactif concurrentiel spatiel subjectif au contexte de la grand distriburion tunusienne pp. 109-132 Nadia Mankai and Mustapha Zghal L’importance de la commodite d’usage de l’emballage agroalimentaire pp. 133-158 Moez Ltifi , Jamel-Eddine Gharbi Gharbi and Mohamed Kammoun The international status of the romanian principalites - A result of the geopolitical interests at the beginning of 19th cetury pp. 159-168 Gabriel Micu Active participation of citizens in administrative decisions-Making progres pp. 169-188 Andra Seceleanu and George Daniel Papari Volume 1, issue 3 , 2011
A propos de presse et démocratie en Afrique subsaharienne pp. 5-28 Marie-Claude Bayle Messages non verbaux chez les gens politiques pp. 29-42 Elena Predescu and Andra Seceleanu Interferences between new and old media. The role of Social Media in promoting written press in Romania pp. 42-56 Tanase Tasente and Nicoleta Ciacu Ethical approach to migration as a irreversible social phenomenon pp. 57-70 Rarita Mihail and Razvan Dinica Le rôle modérateur du type de produit sur la relation entre la qualité perçu et la satisfaction envers un site web marchand pp. 71-96 Moez Ltifi and Jamel-Eddine Gharbi Le marketing durable pour la promotion des produits touristiques pp. 97-122 Driss Baakil Le marketing RH: Une nouvelle approche de gestion des ressources humaines pp. 123-150 Driss Baakil and Amina Asli Problématique de définition du marketing a l’export pp. 151-184 Driss Baakil Aspects of communication in neonatology pp. 185-196 Livica Fratiman and Georgeta Camelia Cozaru Volume 1, issue 2 , 2011
Necessary commemorations Sibiu, July 12th, 1923. The Commemoration of fiftieth anniversary of the Orthodox Archibishop Andrei Saguna's death pp. 35-62 Radut Bîlbîie Le manifeste du cinquantenaire et les états-unis d’Afrique pp. 63-72 Marie-Claude Bayle Le droit pénal dans sa phase de lutte contre le terrorisme et les violations des droits de l’homme pp. 73-78 Yao NICAISE ADOU L’effet de la perception visuelle périphérique «non consciente» d’une publicité incidente sur l’achat impulsif sur Internet pp. 79-114 Jamel Eddine Gharbi and Amira Bel Haj Hassine Les réalisateurs français face aux produits et aux marques filmiques. Perception et acceptabilité pp. 115-138 Delphine Le Nozach Internal marketing as a new alternative for the service employees' performance: An empirical study pp. 139-160 Delphine Le Nozach and Abdelkader Gam Aspects of communication within organizations pp. 161-172 Elena Predescu and Mihaela Rus Romanians' perception upon European Union image and Romania's status as a member of the European Union pp. 173-186 Nicoleta Ciacu and Tanase Tasente Volume 1, issue 1 , 2010
Prose poem and discursive discontinuity pp. 13-20 Virgil Borcan Gender identity and critical discourse analysis: a rhetorical study in Taiwanese female collegian athletes pp. 21-46 Catherine Yi-Chien Chen Le rôle de la communication médiatique dans la formation des attitudes sociales pp. 47-54 Cristina Gelan and Elana Predescu The impact of television on children pp. 55-72 Nicoleta Ciacu Elements of strategy, communication and electoral marketing in the 2009 presidential campaign - Case study: Constanta county pp. 73-92 Andra Seceleanu
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