Abstract:
The Romanian rural area is characterized by high conservatorism, at attitudinal level, and to be an entrepreneur, under these circumstances, is a social innovation. Furthermore, this role is assumed in the conditions of an extremely unfavourable business environment. The present study intends to clarify the rural entrepreneurship capacity to form a nucleus that should gather round it the whole rural community, so that the actions of all the rural players should contribute to the economic and social community development. An answer to the following question is attempted here: “can the rural entrepreneurs establish rural network nodes?”