The Moderator Effect of Communication in Marketing Channels of Distribution; The Case of Car’s Industry in Canada

Jean-Pierre Lévy Mangin (), Tamás Koplyay () and Christian Calmès ()

International Advances in Economic Research, 2008, vol. 14, issue 1, pages 48-64

Keywords: Communication; Dependence; Power; Cooperation; Conflict; Satisfaction; LatentVariables; Indicators; Partial Least Squares; Communication; D21; M00; O50; R10 (search for similar items in EconPapers)

Downloads: (external link)
http://hdl.handle.net/10.1007/s11294-007-9133-8 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Access Statistics for this article

More articles in International Advances in Economic Research from Springer
Series data maintained by Christopher F. Baum ().