Athlete Endorsement Contracts: The Impact of Conventional Stars
John Fizel (),
Chris McNeil () and
Timothy Smaby ()
International Advances in Economic Research, 2008, vol. 14, issue 2, pages 247-256
Keywords: Athlete endorsement; Event study analysis; Athlete contracts; M00; M21 (search for similar items in EconPapers)
Downloads: (external link)
http://hdl.handle.net/10.1007/s11294-008-9144-0 (text/html)
Access to full text is restricted to subscribers.
Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.
Access Statistics for this article
More articles in International Advances in Economic Research from Springer
Series data maintained by Christopher F. Baum ().