TRENDS IN THE CONTEMPORARY GERMAN VOCABULARY

Věra Höppnerová

Acta Oeconomica Pragensia, 2009, vol. 2009, issue 3, pages 86-90

Abstract: Important changes in the contemporary German vocabulary are caused by the influence of language for specific purposes. In certain areas such as business, information science, sports, music, etc., the impact of English is remarkable and is also often criticised. The endeavour to influence the public opinion leads to the creation of political, social or commercial euphemisms. Some expressions from the language of young people and scholars are also becoming part of the common language.

Keywords: contemporary German vocabulary; trends; influence of language for specific purposes and English (search for similar items in EconPapers)
Date: 2009

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