Purchase timing models in marketing: a review

Kai Kopperschmidt () and Winfried Stute ()

AStA Advances in Statistical Analysis, 2009, vol. 93, issue 2, pages 123-149

Keywords: Purchase timing models; Advertising effects; Self-exciting phenomena; Shot-noise; Functional data analysis (search for similar items in EconPapers)
Date: 2009
References: View references in EconPapers View complete reference list from CitEc
Citations Track citations by RSS feed

Downloads: (external link)
http://hdl.handle.net/10.1007/s10182-008-0096-8 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: http://EconPapers.repec.org/RePEc:spr:alstar:v:93:y:2009:i:2:p:123-149

Ordering information: This journal article can be ordered from
http://link.springer.de/orders.htm

Access Statistics for this article

AStA Advances in Statistical Analysis is edited by Gˆran Kauermann and Stefan Lang

More articles in AStA Advances in Statistical Analysis from Springer
Series data maintained by Guenther Eichhorn ().