Abstract:
This study examines the mechanisms by which intergenerationally gifted assets are transformed into inalienable wealth and describes how such gifts convey and transfer meaning within families. The study's findings reveal that individuals employ indexical accounts to allocate assets in support of relational goals and employ prosaic accounts to achieve utilitarian goals. These findings contribute to intergenerational gifting theories by demonstrating how an asset transitions between inalienable and alienable states, identifying antecedents and consequences of prosaic and indexical accounts, explaining the interactions between inalienable and alienable states and between indexical and prosaic account allocations, and discussing the implications of labeled assets on consumer behavior. (c) 2008 by JOURNAL OF CONSUMER RESEARCH, Inc..
Journal of Consumer Research: An Interdisciplinary Quarterly is edited by Dawn Iacobucci
More articles in Journal of Consumer Research: An Interdisciplinary Quarterly from University of Chicago Press Address: The University of Chicago Press, Journals Division, P.O. Box 37005 Chicago, IL 60637 Series data maintained by Christopher F. Baum ().
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