The Political Economy of Truth-in-Advertising Regulation during the Progressive Era

Zeynep K. Hansen and Marc T. Law ()

Journal of Law & Economics, 2008, vol. 51, issue 2, pages 251-269

Abstract: This paper explores the origins and effects of truth-in-advertising regulation during the Progressive Era. Was advertising regulation adopted in response to rent seeking on the part of firms that sought to limit the availability of advertising as a competitive device, or was advertising regulation desired because it furnished a mechanism through which firms could improve the credibility of advertising? We find the available evidence to be more consistent with the latter hypothesis. (c) 2008 by The University of Chicago. All rights reserved..

Date: 2008

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Working Paper: The Political Economy of "Truth-in-Advertising" Regulation During the Progressive Era (2006)
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