Destination Networks as a Tool for Minimizing the Risk and Improving the Performance of a Destination
Holešinská Andrea () and
Bobková Markéta ()
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Bobková Markéta: Faculty of Economics and Administration, Masaryk University, Brno, Czech Republic
Czech Journal of Tourism, 2015, vol. 4, issue 2, 91-102
The management of a tourist destination in the form of networks is considered to be one of the possible approaches to destination governance structures. The concept of destination governance is based on the cooperation between actors from the public and private sectors. It is known that public–private relationships built on trust, joint risk taking and based on informal structures have a positive impact on the level of growth at a tourist destination. The aim of this paper is to quantify to what extent each of the determinants of the DMO success participate in the total destination performance, and thus point out the factors of a potential risk.
Keywords: DMO; networks; cooperation; performance; Czech Republic (search for similar items in EconPapers)
JEL-codes: L83 M14 L22 (search for similar items in EconPapers)
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Persistent link: http://EconPapers.repec.org/RePEc:vrs:cjotou:v:4:y:2015:i:2:p:91-102:n:2
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