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EFFECTS OF HEALTH CONCERNS AND CONSUMER CHARACTERISTICS ON U.S. MEAT CONSUMPTION
Wanki Moon and
Ronald W. Ward
1999 Annual meeting, August 8-11, Nashville, TN from American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association)
Using generalized Heckman's model and NPD data, this study specified a meat demand model incorporating health concern and demographics. Estimated model established empirical linkages between health concerns and meat consumption. Beef and pork were negatively linked to health concerns, whereas chicken, turkey and fish were positively associated with health concerns.
Keywords: Health Concern; Meat Demand; Generalized Heckman; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety (search for similar items in EconPapers)
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Persistent link: http://EconPapers.repec.org/RePEc:ags:aaea99:21682
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