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An evolutionary perspective on Internet adoption by retailers in the Netherlands

Ron Boschma and Dr. Jesse W.J. Weltevreden ()

No 603, Papers in Evolutionary Economic Geography (PEEG) from Utrecht University, Section of Economic Geography

Abstract: The paper analyses from an evolutionary perspective how retailers respond and adapt to b2c e-commerce. As such, the paper explores the diversity of behavior of retailers with respect to the adoption of e-commerce. More in particular, it examines empirically the extent to which the adoption of Internet strategies is affected by firm-specific features (e.g., habits of the entrepreneur, routines of firms), network relationships, and geographical proximity. Logistic regression analyses of 643 independent retailers in the Netherlands suggest that geography matters, controlling for other factors. That is, the probability of having an Internet strategy increases significantly when (a) the more knowledge spillovers are locally available; (b) the more demanding local customers are; and (c), the less rivalry is present locally.

Keywords: evolutionary economics; Internet strategies; retailers; city centres; the Netherlands (search for similar items in EconPapers)
JEL-codes: A12 D21 L81 R00 (search for similar items in EconPapers)
New Economics Papers: this item is included in nep-ent, nep-evo, nep-geo, nep-ict, nep-ino, nep-mkt, nep-net and nep-tid
Date: Written
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http://econ.geo.uu.nl/peeg/peeg0603.pdf Version 26 January 2006 (application/pdf)

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