Bargaining Between Retailers and their Suppliers
Howard Smith () and
John Thanassoulis ()
No 388, Economics Series Working Papers from University of Oxford, Department of Economics
This paper surveys new research concerning bargaining within supply chains and its implications for buyer power. The paper explores the implications of the research on supermarket supply chains for primary, secondary and private-label branded goods. The empirical base in support of the theories is also discussed. This paper is an initial draft of a chapter for the book "Private Labels, Brands and Competition Policy" (OUP) edited by Ariel Ezrachi and Ulf Bernitz.
Keywords: Bargaining; Supply Chains; Supermarkets; Branded Goods; Private Label Goods; Buyer Power; Waterbed Effects (search for similar items in EconPapers)
JEL-codes: L13 L14 (search for similar items in EconPapers)
New Economics Papers: this item is included in nep-com and nep-mkt
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Persistent link: http://EconPapers.repec.org/RePEc:oxf:wpaper:388
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