West Germany - Expanding Where The Markets Are

Bernard Michael Gilroy and Udo Broll

MPRA Paper from University Library of Munich, Germany

Abstract: The rapid expansion of West German exports in the 1970s has now been overtaken by the more rapid growth of West German FDI. The experience of West German multinationals reftects this trend; companies which invest abroad are largely concerned either with expanding into new export markets or with securing existing markets, motives ranking very much higher than the search for lower wage costs or cheaper supplies. Foreign employment and production figures for the top 40 West German MNCs are examined, together with their current strategies.

Keywords: West Germany; export markets; multinational enterprises; foreign employment and production (search for similar items in EconPapers)
JEL-codes: F0 F23 F21 (search for similar items in EconPapers)
Date: 1987
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Persistent link: http://EconPapers.repec.org/RePEc:pra:mprapa:18156

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