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Incentives and Prosocial Behavior

Roland Benabou () and Jean Tirole

No 137, Working Papers from Princeton University, Woodrow Wilson School of Public and International Affairs, Discussion Papers in Economics.

Abstract: We build a theory of prosocial behavior that combines heterogeneity in individual altruism and greed with concerns for social reputation or self-respect. The presence of rewards or punishments creates doubt as to the true motive for which good deeds are performed, and this overjustification effect can result in a net crowding out of prosocial behavior by extrinsic incentives. The model also allows us to identify settings that are conducive to multiple social norms of behavior, and those where disclosing one’s generosity may backfire. Finally, we analyze the equilibrium contracts offered by sponsors, including the level and confidentiality or publicity of incentives. Sponsor competition may cause rewards to bid down rather than up, and can even reduce social welfare by requiring agents to engage in inefficient sacrifices.

Keywords: altruism; rewards; motivation; overjustification effect; crowding out; identity; social norms (search for similar items in EconPapers)
JEL-codes: D64 D82 H41 Z13 (search for similar items in EconPapers)
Date: 2004-08
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Related works:
Working Paper: Incentives and Prosocial Behavior (2005) Downloads
Working Paper: Incentives and Prosocial Behavior (2006) Downloads
Working Paper: Incentives and Prosocial Behavior (2005) Downloads
Working Paper: Incentives and Prosocial Behaviour (2004) Downloads
Journal Article: Incentives and Prosocial Behavior (2006) Downloads
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