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Customer Online Purchase Process and Implications

HE Shuquan ()

No 2002001, SHU Economics Working Papers from Department of Economics, Shanghai University

Keywords: Online Marketing; Customer Purchase Process; Customer Relationship (search for similar items in EconPapers)
JEL-codes: F14 F15 (search for similar items in EconPapers)
Date: 2002-07
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Persistent link: http://EconPapers.repec.org/RePEc:shu:wpaper:2002001

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HE Shu-Quan, Department of Economics, International Business and Mangement School, Shanghai University, 99#, ShangDa Road, Baoshan District, Shanghai, 200444 P.R. of China

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