From utilities to mental models: A critical survey on decision rules and cognition in consumer choice

Giovanna Devetag

Experimental from EconWPA

Keywords: mental; model; decision; rules; conumer; choice (search for similar items in EconPapers)
JEL-codes: C9 (search for similar items in EconPapers)
New Economics Papers: this item is included in nep-evo and nep-mic
Date: 2001-09-17
Note: Type of Document - Word/pdf; prepared on none; to print on none; pages: 78; figures: included

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http://129.3.20.41/eps/exp/papers/0109/0109001.pdf (application/pdf)

Related works:
Working Paper: From utilities to mental models: A critical survey on decision rules and cognition in consumer choice (1999)
Journal Article: From Utilities to Mental Models: A Critical Survey on Decision Rules and Cognition in Consumer Choice (1999)
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Persistent link: http://EconPapers.repec.org/RePEc:wpa:wuwpex:0109001

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