An e-Business Model Ontology for Modeling e-Business

Alexander Osterwalder () and Yves Pigneur
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Yves Pigneur: University of Lausanne, Switzerland

Industrial Organization from EconWPA

Abstract: After explaining why business executives and academics should consider thinking about a rigorous approach to e-business models, we introduce a new e-Business Model Ontology. Using the concept of business models can help companies understand, communicate and share, change, measure, simulate and learn more about the different aspects of e-business in their firm. The generic e-Business Model Ontology (a rigorous definition of the e-business issues and their interdependencies in a company’s business model), which we outline in this paper is the foundation for the development of various useful tools for e-business management and IS Requirements Engineering. The e-Business Model Ontology is based on an extensive literature review and describes the logic of a “business system” for creating value in the Internet era. It is composed of four main pillars, which are Product Innovation, Infrastructure Management, Customer Relationship and Financial Aspects. These elements are then further decomposed.

Keywords: e-business models; ontology; e-business; strategy (search for similar items in EconPapers)
JEL-codes: L21 C88 D20 (search for similar items in EconPapers)
New Economics Papers: this item is included in nep-net
Date: 2002-02-26
Note: Type of Document - . Published at Beld Electronic Commerce Conference 2002, Bled
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Persistent link: http://EconPapers.repec.org/RePEc:wpa:wuwpio:0202004

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