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Hybrid Choice Models: Progress and Challenges

Axel Börsch-Supan (), Moshe Ben-Akiva, Kenneth Train () and Daniel L. McFadden

No 2009, MEA discussion paper series from Mannheim Research Institute for the Economics of Aging, University of Mannheim

Abstract: We discuss the development of predictive choice models that go beyond the random utility model in its narrowest formulation. Such approaches incorporate several elements of cognitive process that have been identified as important to the choice process, including strong dependence on history and context, perception formation, and latent constraints. A flexible and practical hybrid choice model is presented that integrates many types of discrete choice modeling methods, draws on different types of data, and allows for flexible disturbances and explicit modeling of latent psychological explanatory variables, heterogeneity, and latent segmentation. Both progress and challenges related to the development of the hybrid choice model are presented.

JEL-codes: Z00 (search for similar items in EconPapers)
Date: 2002-01-20
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Working Paper: Hybrid Choice Models: Progress and Challenges (2002) Downloads
Working Paper: Hybrid Choice Models: Progress and Challenges (2002)
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