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Seriously Social: Young Adults, Social Media and News

Kelly Kaufhold
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Kelly Kaufhold: School of Journalism and Mass Communication, Texas State University, San Marcos, TX, USA

International Journal of Interactive Communication Systems and Technologies (IJICST), 2014, vol. 4, issue 2, 1-13

Abstract: This study examined the relationship between young adults' social media use and their news consumption. A survey of two large college populations found significant correlations indicating a negative relationship between social media use and consumption of news (n = 345). Two scenarios were tested: a complementary engagement hypothesis, which suggests that social media use may aid news consumption through ambient exposure to news, and Robert Putnam's displacement hypothesis, in which social media use may consume time and attention, thereby impeding news use. The results of the analysis suggest that social media use – specifically social networking sites such as Facebook – may in fact displace news use at the cost of leaving young people less informed.

Date: 2014
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