EconPapers    
Economics at your fingertips  
 

Black Nerds, Asian Activists, and Caucasian Dogs: Online Race-based Cultural Group Identities within Facebook Groups

Jenny Ungbha Korn
Additional contact information
Jenny Ungbha Korn: Department of Communication, University of Illinois at Chicago, Chicago, IL, USA

International Journal of Interactive Communication Systems and Technologies (IJICST), 2015, vol. 5, issue 1, 14-25

Abstract: This study focuses on modern representations of race on the Internet. As race continues to be used as a meaningful category for understanding the social world, Internet-based displays of racial membership reflect the ongoing significance of race. Concurrent with Facebook's growth in popularity has been the development in ways that racial identity has been expressed online. While Facebook has been the site of study for individual behavior, Facebook Group behavior is still understudied. The author applies the communication theory of identity and self-categorization theory to digital expressions of race as examples of cultural markers of identification. Thematic analysis is used to examine intra-racial and cross-racial variances across cultural groups that are self-identified as White/Caucasian, Black/African-American, and Asian/Asian-American. The results indicate that users of colors create online representations of race that are different and counter to those found in mass media.

Date: 2015
References: Add references at CitEc
Citations: Track citations by RSS feed

Downloads: (external link)
http://services.igi-global.com/resolvedoi/resolve. ... 18/IJICST.2015010102 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:igg:jicst0:v:5:y:2015:i:1:p:14-25

Access Statistics for this article

More articles in International Journal of Interactive Communication Systems and Technologies (IJICST) from IGI Global
Bibliographic data for series maintained by Journal Editor ().

 
Page updated 2019-11-24
Handle: RePEc:igg:jicst0:v:5:y:2015:i:1:p:14-25