Economics at your fingertips  

Adoption and Usage of Healthcare Portals: Examining the Factors Influencing Consumers’ Decisions

Pallavi Rao, Shalini Chandra and Yin-Leng Theng
Additional contact information
Pallavi Rao: Nanyang Technological University, Singapore
Shalini Chandra: Nanyang Technological University, Singapore
Yin-Leng Theng: Nanyang Technological University, Singapore

International Journal of Organizational and Collective Intelligence (IJOCI), 2011, vol. 2, issue 3, 50-73

Abstract: Healthcare portals provide abundant information to consumers. This study examines the factors influencing consumers’ decisions to adopt and continue using healthcare portals. A research model is developed using constructs from past Information Systems (IS) literature. Research hypotheses derived from this model were empirically validated using a filed survey. Data collected from the survey (N=269) was tested for adoption (N=181, individuals who have not used healthcare portals) and continuance (N=88, individuals who have used healthcare portals) separately. According to the results, more than usefulness and ease of use of healthcare portals, trust and satisfaction emerged as the main factors determining adoption and continuance respectively. Further, this data was grouped on gender and analyzed to see the effect of gender on consumers’ decisions. In light of these findings, theoretical and practical implications for understanding the consumers’ decisions in using healthcare portals are discussed.

Date: 2011
References: Add references at CitEc
Citations: Track citations by RSS feed

Downloads: (external link) ... 4018/joci.2011070104 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link:

Access Statistics for this article

More articles in International Journal of Organizational and Collective Intelligence (IJOCI) from IGI Global
Bibliographic data for series maintained by Journal Editor ().

Page updated 2019-11-24
Handle: RePEc:igg:joci00:v:2:y:2011:i:3:p:50-73