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Sustainable Entrepreneurship, Environmental Based Approach in Nigeria

Jerome Nyameh

Abstract of Economic, Finance and Management Outlook, 2016, vol. 5, 11

Abstract: Sustainable development is a development that meets the needs of the present without compromising the ability of future generations to meet their own needs .this is gaining ground in most economy activities, hence the need for a research approach on the sustainable entrepreneurship environmental based approach as a means of solving the recent economy crisis that had engulfed the world, particularly the product or service based countries as a result of the fall in either the price of the product or service. solution has be sought as to way out of the economy dilemma, the most common solution is on economy diversification which may be true in some cases but this paper develop a new approach for a sustainable entrepreneurship to merged the gap that the economy crisis had caused. The approach for sustainability is creating a system where product or service can be rooted in the mind of the consumers in order to capture the market share and recognizing new opportunities and attain a long term practice. The paper will x-ray a new approach for sustainable entrepreneurship in a most crucial and economy crisis that can help the economy in a greater dimension.

Date: 2016
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