Can foods produced with new plant engineering techniques succeed in the marketplace? A case study of apples

Stéphan Marette, John Beghin, Anne-Célia Disdier and Eliza Mojduszka
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Stéphan Marette: ECO-PUB - Economie Publique - AgroParisTech - Université Paris-Saclay - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement, Université Paris-Saclay
Eliza Mojduszka: US Department of Agriculture Office of the Chief Economist

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Abstract: We present a model for research and development (R&D) investment in food innovations based on new plant engineering techniques (NPETs) and traditional hybridization methods. The framework combines uncertain and costly food innovation with consumers' willingness to pay (WTP) for the new food. The framework is applied with elicited WTP of French and US consumers for new improved apples. NPETs may be socially beneficial under full information and when the probability of success under NPETs is relatively high. Otherwise, the traditional hybridization is socially optimal. A probable collapse of conventional apples raises the social desirability of new apples generated by NPETs and traditional hybridization.

Keywords: Apple; Consumer information; Food innovation; Gene editing; Industrial organization; New plant engineering techniques; Willingness to pay (search for similar items in EconPapers)
Date: 2023-03
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Published in Applied Economic Perspectives and Policy, 2023, 45 (1), pp.414-435. ⟨10.1002/aepp.13208⟩

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Related works:
Journal Article: Can foods produced with new plant engineering techniques succeed in the marketplace? A case study of apples (2023)
Working Paper: Can foods produced with new plant engineering techniques succeed in the marketplace? A case study of apples (2023)
Working Paper: Can foods produced with new plant engineering techniques succeed in the marketplace? A case study of apples (2023)
Working Paper: Can foods produced with new plant engineering techniques succeed in the marketplace? A case study of apples (2023)
Working Paper: Can foods produced ith new plant engineering techniques succeed in the marketplace? A case study of apples (2021)
Working Paper: Can foods produced with new plant engineering techniques succeed in the marketplace? A case study of apples (2021)
Working Paper: Can foods produced with new plant engineering techniques succeed in the marketplace? A case study of apples (2021)
Working Paper: Can Food Produced with New Plant Engineering Techniques Succeed in the Marketplace? A Case Study of Apples (2021)
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DOI: 10.1002/aepp.13208

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