Details about Rajagopal

Access statistics for papers by Rajagopal.

Last updated 2008-12-17. Update your information in the RePEc Author Service.

Short-id: ppr43

Working Papers

2008

1. Bridging Sales and Services Quality Functions in Retailing of High Technology Consumer Products
   Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
2. Effects of Customer Services Efficiency and Market Effectiveness on Dealer Performance
   Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
3. Point of Sales Promotions and Buying Stimulation in Retail Stores
   Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
4. Time Sharing at Leisure Facility Centres: Analysis of Sales Performance Indicators
   Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México

2007

5. Administration of Sales Force Tasks under Field Conditions
   Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
6. Arousal and Merriment as Decision Drivers among Young Consumers
   Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
7. Brand Metrics: A Tool to Measure Performance
   Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
8. Dynamics of Buyer-Supplier Co-dependency for Optimizing Functional Efficiency
   Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
9. Emerging Perspectives on Self Service Technologies in Retail Banking
   Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
10. New Product Introduction and Seasonality Effect in Food Products Retailing
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
11. Optimizing Franchisee Sales and Business Performance in Retail Food Sector
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
12. Outsourcing Salespeople in Building Arousal towards Retail Buying
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
13. Trade Openness and Inflation in Latin American Countries
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México

2006

14. Analysis of Effective Control Practices in Sales Management: A Comparative Study in Developing Countries
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
15. Architecting Brands: Managerial Process and Control for Emerging Enterprises
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
16. Brand Value, Preference and Customer Value Effects of Non-conventional Utility Products: An Experimental Analysis in Mexican Market
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
17. Competition vs. Cooperation: Analyzing Strategy Dilemma in Business Growth under Changing Social Paradigms
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
18. Consumer Response to Seasonal Clearance Sales: Experimental Analysis of Consumer Personality Traits in Self Service Stores
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
19. Influence of Advertising Variability, Brand Extension Effects, Brand Name, Variety Seeking Behavior and Customer Value on Buying Decisions: A Multi-experiment Analysis
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
20. Leisure Shopping Behavior and Recreational Retailing:A Symbiotic Analysis of Marketplace Strategy and Consumer Response
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
21. Technology and Customer Value Dynamics in Banking Industry: Measuring Symbiotic Influence in Growth and Performance
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México
22. Trust and Cross-Cultural Dissimilarities in Corporate Environment
    Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México

2005

23. Influence of Brand Name in Variety Seeking Behavior of Consumers: An Empirical Analysis
    Microeconomics, EconWPA
24. Innovation and Business Growth through Corporate Venturing in Latin America: Analysis of Strategic Fit
    Industrial Organization, EconWPA
25. Measuring Customer Value Gaps: An Empirical Study in Mexican Retail Market
    Econometrics, EconWPA
26. Measuring Customer Value and Market Dynamics for New Products of a Firm:An Analytical Construct for Gaining Competitive Advantage
    Econometrics, EconWPA
    See Also Journal Article in Global Business and Economics Review (2006)
27. Where Did the Trade Liberalization Drive Latin American Economy: A Cross Section Analysis
    Econometrics, EconWPA
    See Also Journal Article in Applied Econometrics and International Development (2006)

2004

28. Analysis of Customer Portfolio and Relationship Management Models: Bridging Managerial Dimensions
    Microeconomics, EconWPA
29. Consumer Perspectives of Brand Extension Effects: Information Analysis Determining the Consumer Behaviour Patterns
    Microeconomics, EconWPA
30. Economic Integration and Trade Competitiveness in Latin America
    Macroeconomics, EconWPA
31. Effects of Functional Performance of Distribution Channels on Transactional Relationship in Mexican Market Environment
    International Trade, EconWPA
32. Impact of Advertising Variability on Building Customer Based Brand Personality under Competitive Environment: Empirical analysis in reference to Mexico
    International Trade, EconWPA
    Also in
    International Trade, EconWPA (2004)
33. Measuring Variability Factors in Consumer Values for Profit Optimization in a Firm – A Framework for Analysis
    Microeconomics, EconWPA

Journal Articles

2007

1. TRADE OPENNESS AND ECONOMIC GROWTH IN LATIN AMERICAN COUNTRIES
   Estudios Economicos de Desarrollo Internacional, 2007, 7, (1), 75-102

2006

2. Measuring customer value and market dynamics for new products of a firm: an analytical construct for gaining competitive advantage
   Global Business and Economics Review, 2006, 8, (3), 187-205
   See Also Working Paper (2005)
3. Where Did the Trade Liberalization Drive Latin American Economy: A Cross Section Analysis
   Applied Econometrics and International Development, 2006, 6, (2)
   See Also Working Paper (2005)

2005

4. Trade Competitiviness, Productivity and Institutional Reforms in Latin America, 1950-2003
   Applied Econometrics and International Development, 2005, 5, (1)