Big Data: Evaluating business value and firm performance

Claudio Vitari () and Elisabetta Raguseo
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Claudio Vitari: MC - Management et Comportement - EESC-GEM Grenoble Ecole de Management
Elisabetta Raguseo: MTS - Management Technologique et Strategique - EESC-GEM Grenoble Ecole de Management

Working paper serie RMT - Grenoble Ecole de Management from HAL

Abstract: This report is an output of a research project co-financed by Grenoble Ecole de Management and Auvergne-Rhône-Alpes French region. This study was conducted with the aim of understanding how Information Technology (IT) provides new opportunities to firms, specifically focusing on the role of Big Data in creating value for the companies. Gartner defines Big Data as "high volume, velocity and/or variety information assets that demand cost-effective, innovative forms of information processing that enable enhanced insight, decision making, and process automation".

Keywords: Big Data; Value Creation (search for similar items in EconPapers)
Date: 2016
Note: View the original document on HAL open archive server: http://hal.grenoble-em.com/hal-01403743
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Published in [Research Report] Grenoble Ecole de Management. 2016

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Persistent link: https://EconPapers.repec.org/RePEc:hal:gemwpa:hal-01403743

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