Marchés de subsistance 2.0.: Internet comme un levier d'intégration économique

Eva Delacroix
Additional contact information
Eva Delacroix: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique

Post-Print from HAL

Abstract: Our research shows that collaborative economy offers economic opportunities to poor vendors and buyers. Thanks to long interviews and a netnography in a poor region of France, we observed that buy-and-sell communities on the Internet share common characteristics with subsistence marketplaces, once dynamic in Europe and still vivid in developing countries. These are marketplaces where economic activity is embedded withinthe social life. Such markets rely on their structural social capital (networks within the community), on their cognitive social capital (a shared condition and culture of its members) and a relational social capital (the level of confidence included into the relationships).

Keywords: Poverty; Collaborative economy; Subsistence marketplace; Social medias; Pauvreté; Economie collaborative; Marchés de subsistance; Réseaux sociaux (search for similar items in EconPapers)
Date: 2017-05
Note: View the original document on HAL open archive server: https://hal.science/hal-01893790v1
References: Add references at CitEc
Citations:

Published in 33e congrès international de l'Association Française du Marketing, May 2017, Tours, France

Downloads: (external link)
https://hal.science/hal-01893790v1/document (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01893790

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().