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Le management international des relations des entreprises avec la partie prenante publique

Madina Rival ()
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Madina Rival: LIRSA-CRC - LIRSA. Centre de recherche en comptabilité - LIRSA - Laboratoire interdisciplinaire de recherche en sciences de l'action - CNAM - Conservatoire National des Arts et Métiers [CNAM]

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Abstract: The lobbying with the public decision-makers is a more and more common manager practice but still little studied in Europe. This article studies the formulation of these political strategies and their implemented in the case of the French and English companies. For that purpose, an empirical study is led on 679 political actions which are categorized then described by the statistical techniques of the data analysis. The results bring to light a structuralization of the phenomenon of the lobbying of the French companies which is not the same in the case of the English companies: five types of political strategies exist in France whereas four are relevant for Great Brittan. We should explain this: lobbying strategies choice is linked to the issue for the firm and to the political environment of firms.

Keywords: political strategies of firms; data analysis; France and the UK; Lobbying; stratégie politique des entreprises; analyse des données; France et Grande-Bretagne (search for similar items in EconPapers)
Date: 2011-05
Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00623970
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Published in conférence annuelle de l'Association francophone de management international (AFMI), May 2011, Paris, France

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