Patterns of diversification of industrial companies based on the use of new technologies

Закономерности диверсификации промышленных компаний, основанных на использовании новых технологий

Kurakova, Natalia G. (Куракова, Наталья Г.) (), Zinov Vladimir G. (Зинов, Владимир Г.) (), Tsvetkova, Liliya A. (Цветкова, Лилия А.) (), Eremchenko, Olga A (Ерёмченко, Ольга А.) (), Kurakov, Fedor A. (Кураков, Федор А.) () and Kupriyanova, Olga I. (Куприянова Ольга И.)
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Kurakova, Natalia G. (Куракова, Наталья Г.): The Russian Presidential Academy of National Economy and Public Administration
Zinov Vladimir G. (Зинов, Владимир Г.): The Russian Presidential Academy of National Economy and Public Administration
Tsvetkova, Liliya A. (Цветкова, Лилия А.): The Russian Presidential Academy of National Economy and Public Administration
Eremchenko, Olga A (Ерёмченко, Ольга А.): The Russian Presidential Academy of National Economy and Public Administration
Kurakov, Fedor A. (Кураков, Федор А.): The Russian Presidential Academy of National Economy and Public Administration
Kupriyanova, Olga I. (Куприянова Ольга И.): The Russian Presidential Academy of National Economy and Public Administration
Authors registered in the RePEc Author Service: Olga A. Yeremchenko

Working Papers from Russian Presidential Academy of National Economy and Public Administration

Abstract: The work is devoted to the analysis of the basic models of the formation of competitive strategies for the development of large foreign industrial companies based on the use of new technologies. New production technologies, promising for the diversification of industrial companies in modern conditions, selected as the object of study. The paper considers cases of use of technology by large foreign companies as a tool for maintaining the share of a mature market that has undergone transformation; as a tool of monopolization (oligopolization) of a dynamically expanding market, as a tool for the formation of new market niches, and also as a tool for keeping narrow niche markets.

Pages: 36 pages
Date: 2019-03
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