TEACHING SCIENCE FICTION WRITING IN A B-SCHOOL TO PROVOKE NEW PRODUCT OR SERVICE IDEAS

Cedric Serpes

No 2020-33-07, Working papers from Voice of Research

Abstract: The article explores the possibility of using science fiction writing in a B-school, to provoke students to imagine the future, based on the kind of problems that may occur and how mankind would try and solve them. The students would be encouraged to extrapolate a solution partly based on current technology and partly logical progression of current technology that extends into the future, limited to the year 2050. They would use the art of storytelling to explore the benefits and the fallout of a new idea in society Key Words: Science Fiction Writing, Education, Creativity, Innovation, New Design, Management Education, Futurists, Ideation Policy

Date: 2020-03
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