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Estimating Nonresponse Bias in Mail Surveys
J. Scott Armstrong () and
Terry Overton
Additional contact information Terry Overton: Marketing Scientist Merck Sharp & Dohme
General Economics and Teaching from EconWPA
Abstract:
Valid predictions for the direction of nonresponse bias were obtained from subjective estimates and extrapolations in an analysis of mail survey data from published studies. For estimates of the magnitude of bias, the use of extrapolations led to substantial improvements over a strategy of not using extrapolations.
Keywords: nonresponse bias ; estimation (search for similar items in EconPapers)
JEL-codes: A (search for similar items in EconPapers)
Date: 2005-02-11
Note: Type of Document - pdf; pages: 11
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Persistent link: http://EconPapers.repec.org/RePEc:wpa:wuwpgt:0502044
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