Details about Daniel Klapper
Access statistics for papers by Daniel Klapper.
Last updated 2011-11-06. Update your information in the RePEc Author Service.
Short-id: pkl106
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Journal Articles
Working Papers
2010
- Choice Set Heterogeneity and the Role of Advertising: An Analysis with Micro and Macro Data
Research Papers, Stanford University, Graduate School of Business
View citations (21)
2008
- A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel
Research Papers, Stanford University, Graduate School of Business
View citations (18)
See also Journal Article in Marketing Science (2010)
2007
- Determinants of Margins in the Distribution Channel: An Empirical Investigation
Research Papers, Stanford University, Graduate School of Business
View citations (3)
2006
- Retail Environment and Manufacturer Competitive Intensity
Research Papers, Stanford University, Graduate School of Business
View citations (20)
Journal Articles
2010
- A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel
Marketing Science, 2010, 29, (1), 57-74
View citations (131)
See also Working Paper (2008)
2006
- Goodwill and dynamic advertising strategies
Quantitative Marketing and Economics (QME), 2006, 4, (1), 5-29
View citations (23)
2000
- Forecasting market share using predicted values of competitive behavior: further empirical results
International Journal of Forecasting, 2000, 16, (3), 399-421
View citations (5)