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Details about Daniel Klapper

Homepage:http://www.marketing.uni-frankfurt.de/mitarbeiter-prof-klapper/prof-dr-daniel-klapper/

Access statistics for papers by Daniel Klapper.

Last updated 2011-11-06. Update your information in the RePEc Author Service.

Short-id: pkl106


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Working Papers

2010

  1. Choice Set Heterogeneity and the Role of Advertising: An Analysis with Micro and Macro Data
    Research Papers, Stanford University, Graduate School of Business Downloads View citations (21)

2008

  1. A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel
    Research Papers, Stanford University, Graduate School of Business Downloads View citations (18)
    See also Journal Article A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel, Marketing Science, INFORMS (2010) Downloads View citations (145) (2010)

2007

  1. Determinants of Margins in the Distribution Channel: An Empirical Investigation
    Research Papers, Stanford University, Graduate School of Business Downloads View citations (3)

2006

  1. Retail Environment and Manufacturer Competitive Intensity
    Research Papers, Stanford University, Graduate School of Business Downloads View citations (20)

Journal Articles

2010

  1. A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel
    Marketing Science, 2010, 29, (1), 57-74 Downloads View citations (145)
    See also Working Paper A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel, Research Papers (2008) Downloads View citations (18) (2008)

2006

  1. Goodwill and dynamic advertising strategies
    Quantitative Marketing and Economics (QME), 2006, 4, (1), 5-29 Downloads View citations (24)

2000

  1. Forecasting market share using predicted values of competitive behavior: further empirical results
    International Journal of Forecasting, 2000, 16, (3), 399-421 Downloads View citations (5)
 
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