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Details about Eva Lahuerta-Otero

E-mail:
Phone:+34923294500 ext. 31
Postal address:Edificio FES, Campus Miguel de Unamuno, despacho 318 37007 Salamanca, Spain
Workplace:Facultad de Economía y Empresa (Faculty of Economics and Business), Universidad de Salamanca (University of Salamanca), (more information at EDIRC)

Access statistics for papers by Eva Lahuerta-Otero.

Last updated 2024-04-07. Update your information in the RePEc Author Service.

Short-id: pla463


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Working Papers

2023

  1. The antecedents of SSCI: Evidence from the textile and fashion industry in Jordan
    DOCFRADIS Working Papers, Catedra Fundación Ramón Areces de Distribución Comercial Downloads

Undated

  1. Strategic Behaviour and Performance of Internet Use by Second-Hand Spanish Car Dealers
    Working Papers "New Trends on Business Administration". Documentos de Trabajo "Nuevas Tendencias en Dirección de Empresas"., Interuniversity Research Master and Doctorate Program (with a quality mention of ANECA) on "Business Economics", Universities of Valladolid, Burgos, Salamanca and León (Spain). Until 2008, Interuniversity Doctorate Program (with a quality mention of ANECA) “New trends in Business Administration”, Universities of Valladolid, Burgos, and Salamanca (Spain). Master en Investigación y Programa de Doctorado Interuniversitarios (con mención de calidad de la ANECA) en "Economía de la Empresa", Universidades de Valladolid, Burgos, Salamanca y León (España). Hasta 2008, Programa de Doctorado Interuniversitario (con mención de calidad de la ANECA) “Nuevas Tendencias en Dirección de Empresas”, Universidades de Valladolid, Burgos y Salamanca (España). Downloads

Journal Articles

2023

  1. Doing good does not always lead to doing well: the corrective, compensating and cultivating goodwill CSR effects on brand defense
    Current Issues in Tourism, 2023, 26, (20), 3397-3410 Downloads

2022

  1. The attribution effects of CSR motivations on brand advocacy: psychological distance matters!
    The Service Industries Journal, 2022, 42, (7-8), 583-605 Downloads View citations (5)

2021

  1. Power Brand Defense Up, My Friend! Stimulating Brand Defense through Digital Content Marketing
    Sustainability, 2021, 13, (18), 1-17 Downloads View citations (1)

2014

  1. Click-and-Mortar SMEs: Attracting customers to your website
    Business Horizons, 2014, 57, (6), 729-736 Downloads View citations (5)
 
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