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Details about Shibo Li

Workplace:Cheung Kong Graduate School of Business, (more information at EDIRC)

Access statistics for papers by Shibo Li.

Last updated 2026-02-15. Update your information in the RePEc Author Service.

Short-id: pli927

Jump to Journal Articles

Journal Articles

2011

  1. Understanding Responses to Contradictory Information About Products
    Marketing Science, 2011, 30, (6), 1098-1114 Downloads View citations (10)

2008

  1. Signaling Quality Through Specialization
    Marketing Science, 2008, 27, (2), 168-184 Downloads View citations (21)

2004

  1. Modeling Online Browsing and Path Analysis Using Clickstream Data
    Marketing Science, 2004, 23, (4), 579-595 Downloads View citations (112)
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