Details about Holger Mueller

Access statistics for papers by Holger Mueller.

Last updated 2014-01-14. Update your information in the RePEc Author Service.

Short-id: pmu343

Working Papers

2011

1. TO BE OR NOT TO BE PRICE-CONSCIOUS - A SEGMENT-BASED ANALYSIS OF COMPROMISE EFFECTS IN MARKET-LIKE FRAMINGS
   FEMM Working Papers, Otto-von-Guericke University Magdeburg, Faculty of Economics and Management

2010

2. Are there gambling effects in incentive-compatible elicitations of reservation prices? An empirical analysis of the BDM-mechanism
   FEMM Working Papers, Otto-von-Guericke University Magdeburg, Faculty of Economics and Management View citations (1)
3. Experimental evidence of context-dependent preferences in risk-free settings
   Working Paper Series in Economics, Karlsruhe Institute of Technology (KIT), Department of Economics and Management
4. When Judgments and Preferences Fail to Conform: Research on Preference Reversals for Product Purchases
   FEMM Working Papers, Otto-von-Guericke University Magdeburg, Faculty of Economics and Management

2009

5. Befragungsbasierte Methoden zur Ermittlung von Preisresponsefunktionen: Preisbereitschaft oder Kaufbereitschaft?
   FEMM Working Papers, Otto-von-Guericke University Magdeburg, Faculty of Economics and Management
6. How Product Assortments Affect Buyer Preferences: Empirical Analysis of the Robustness of the Compromise Effect
   FEMM Working Papers, Otto-von-Guericke University Magdeburg, Faculty of Economics and Management

2007

7. Die Wirkung der Marke auf die Produktwahrnehmung – Empirische Befunde von Produkttests im deutschen Zigarettenmarkt
   FEMM Working Papers, Otto-von-Guericke University Magdeburg, Faculty of Economics and Management
8. Empirische Befunde der experimentellen Preisforschung: Wirkung der Transaktionskonsequenz und materieller Anreize auf das Entscheidungsverhalten in Kaufsimulationen
   FEMM Working Papers, Otto-von-Guericke University Magdeburg, Faculty of Economics and Management

Journal Articles

2012

1. Do real payments really matter? A re-examination of the compromise effect in hypothetical and binding choice settings
   Marketing Letters, 2012, 23, (1), 73-92 View citations (16)