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Details about Nicoleta Dorina Racolta-Paina

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Homepage:http://www.euro.ubbcluj.ro/structura/pers/Nicoleta_Paina.php
Workplace:Universitatea Babes-Bolyai, Facultatea de Studii Europene

Access statistics for papers by Nicoleta Dorina Racolta-Paina.

Last updated 2014-02-16. Update your information in the RePEc Author Service.

Short-id: pra342


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Journal Articles

2013

  1. MARKETING PERFORMANCE IN ROMANIAN SMALL AND MEDIUM-SIZED ENTERPRISES - A QUALITATIVE STUDY
    Annals of Faculty of Economics, 2013, 1, (2), 672-680 Downloads
  2. The “what” and “how” of marketing performance management
    Management & Marketing, 2013, 8, (1) Downloads View citations (2)

2011

  1. NOWADAYS ONLINE CONSUMERS' RIGHTS AND INTERESTS. CASE STUDY- THE ROMANIAN EDUCATED ONLINE YOUNG CONSUMER
    Management & Marketing, 2011, 6, (2) Downloads

2010

  1. Several considerations regarding the online consumer in the 21st century – a theoretical approach
    Management & Marketing, 2010, 5, (2) Downloads

2009

  1. Start-up marketing: how to become a player on the B2B services market in Romania
    Management & Marketing, 2009, 4, (2) Downloads

2006

  1. Internal social responsibility and the lohn production. Case study: a small firm from textile industry with foreign capital
    Management & Marketing, 2006, 1, (3) Downloads
 
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