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Details about Mengze Shi

Workplace:Cheung Kong Graduate School of Business, (more information at EDIRC)

Access statistics for papers by Mengze Shi.

Last updated 2024-10-14. Update your information in the RePEc Author Service.

Short-id: psh715


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Working Papers

2009

  1. A Dyad Model of Calling Behaviour with Tie Strength Dynamics
    Working Papers, NET Institute Downloads View citations (1)

2002

  1. Consumer Value-Maximizing Sweepstakes & Contests: A Theoretical and Experimental Investigation
    Review of Marketing Science Working Papers, Berkeley Electronic Press Downloads

Journal Articles

2013

  1. A theoretical analysis of endogenous and exogenous switching costs
    Quantitative Marketing and Economics (QME), 2013, 11, (2), 205-230 Downloads View citations (4)

2009

  1. Estimating the Value of Brand Alliances in Professional Team Sports
    Marketing Science, 2009, 28, (6), 1095-1111 Downloads View citations (34)

2006

  1. A Bargaining Model for a First-Time Interaction Under Asymmetric Beliefs of Supply Reliability
    Management Science, 2006, 52, (6), 865-880 Downloads View citations (41)
  2. Price Competition with Reduced Consumer Switching Costs: The Case of "Wireless Number Portability" in the Cellular Phone Industry
    Management Science, 2006, 52, (1), 27-38 Downloads View citations (37)

2005

  1. The Firm's Management of Social Interactions
    Marketing Letters, 2005, 16, (3), 415-428 Downloads View citations (73)

2004

  1. Managing Capacity Through Reward Programs
    Management Science, 2004, 50, (4), 503-520 Downloads View citations (19)

2003

  1. Salesforce Compensation Scheme and Consumer Inferences
    Management Science, 2003, 49, (5), 655-672 Downloads View citations (22)
  2. Social Network-Based Discriminatory Pricing Strategy
    Marketing Letters, 2003, 14, (4), 239-256 Downloads View citations (22)
  3. Virtual Progress: The Effect of Path Characteristics on Perceptions of Progress and Choice
    Management Science, 2003, 49, (9), 1229-1250 Downloads View citations (18)

2001

  1. Designing Optimal Sales Contests: A Theoretical Perspective
    Marketing Science, 2001, 20, (2), 170-193 Downloads View citations (65)
  2. Reward Programs and Tacit Collusion
    Marketing Science, 2001, 20, (2), 99-120 Downloads View citations (93)
 
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