Details about Alexander Sánchez-Rodríguez

Access statistics for papers by Alexander Sánchez-Rodríguez.

Last updated 2025-05-17. Update your information in the RePEc Author Service.

Short-id: psn83

Journal Articles

2025

1. Improving Scheduling Efficiency: A Mathematical Approach to Multi-Operation Optimization in MSMEs
   Mathematics, 2025, 13, (9), 1-19

2023

2. Contribution margin and quantity matrix to analyze the product portfolio in the context of SMEs. Criticism of the BCG matrix and its alternatives
   Cogent Business & Management, 2023, 10, (3), 2233272
3. Optimization of heterogeneous capacities considering the profit margin per product
   International Journal of Research in Business and Social Science (2147-4478), 2023, 12, (4), 539-548
4. The Premature Mortality of Micro and Small Enterprises
   Zagreb International Review of Economics and Business, 2023, 26, (2), 49-76

2020

5. Analysis of the Effectiveness of Advertising Messages. Comparison by Media, Typology, and Schedule of Advertisements
   Tržište/Market, 2020, 32, (1), 27-46
6. Influence of theStructure of Product Portfolio Performance in aSmall Business Retail
   International Journal of Business and Social Research, 2020, 10, (1), 23-34

2019

7. Consumer Preferences for Local Chocolate Consumption. Implications from Market Segmentation at Ecuador
   International Journal of Business and Social Research, 2019, 9, (4), 1-12

2018

8. Neural networks to analyse the incidence of customer satisfaction in their loyalty in a tourist destination
   International Journal of Services, Economics and Management, 2018, 9, (2), 95-110
9. Structure of the Variables that Affect Job Satisfaction Study in Cuban Organizations
   International Journal of Management Science and Business Administration, 2018, 4, (4), 18-27

2017

10. Structural equation model: influence on tourist satisfaction with destination atributes
    Tourism and Hospitality Management, 2017, 23, (2), 219-233

2016

11. Theory of Constraints To Improve Labor Productivity. Study Case In Santo Domingo, Ecuador
    International Journal of Business Research and Management (IJBRM), 2016, 7, (5), 96-106
12. Thinking Processes as a Tool for Improving the Administrative Process
    International Journal of Management Science and Business Administration, 2016, 2, (7), 25-41 View citations (1)