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Details about Rodrigo Uribe

Homepage:https://goo.gl/8I7prg
Workplace:Facultad de Economía y Negocios (Faculty of Economics and Business Management), Universidad de Chile (University of Chile), (more information at EDIRC)

Access statistics for papers by Rodrigo Uribe.

Last updated 2017-05-15. Update your information in the RePEc Author Service.

Short-id: pur84

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Journal Articles

2016

  1. Separate and joint effects of advertising and placement
    Journal of Business Research, 2016, 69, (2), 459-465 Downloads View citations (9)
  2. Sidedness, commercial intent and expertise in blog advertising
    Journal of Business Research, 2016, 69, (10), 4403-4410 Downloads View citations (19)

2013

  1. Exemplars' impacts in marketing communication campaigns
    Journal of Business Research, 2013, 66, (10), 1787-1790 Downloads View citations (1)

2011

  1. Store brand and national brand promotion attitudes antecedents
    Journal of Business Research, 2011, 64, (3), 286-291 Downloads View citations (26)
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