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Details about Xinrong Zhu

Workplace:Economics Department, University of Wisconsin-Madison, (more information at EDIRC)

Access statistics for papers by Xinrong Zhu.

Last updated 2025-07-08. Update your information in the RePEc Author Service.

Short-id: pzh992

Jump to Journal Articles

Working Papers

2025

  1. Long-term Vertical Contracts, Geography, and the Persistence of Brand Shares
    NBER Working Papers, National Bureau of Economic Research, Inc Downloads

2024

  1. Who Is AI Replacing? The Impact of Generative AI on Online Freelancing Platforms
    CESifo Working Paper Series, CESifo Downloads

Journal Articles

2024

  1. Generative Künstliche Intelligenz reduziert Nachfrage nach Freelance-Arbeit auf Online-Plattformen
    DIW Wochenbericht, 2024, 91, (35), 540-545 Downloads

2023

  1. Frontiers: Spilling the Beans on Political Consumerism: Do Social Media Boycotts and Buycotts Translate to Real Sales Impact?
    Marketing Science, 2023, 42, (1), 11-25 Downloads View citations (5)
  2. GMO and Non-GMO Labeling Effects: Evidence from a Quasi-Natural Experiment
    Marketing Science, 2023, 42, (2), 233-250 Downloads View citations (1)
  3. Rejoinder: Spilling More Beans on Political Consumerism: It’s More of the Same Tune
    Marketing Science, 2023, 42, (1), 32-36 Downloads
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