Factors influencing intention towards adoption of E-wallet in Malaysia

Lim Zhi Qi (), Ganesh Ramasamy (), Ramzia Albakri (), Abdul Rahman Bin S Senathirajah () and Rasheedul Haque ()

International Journal of Innovative Research and Scientific Studies, 2025, vol. 8, issue 5, 294-306

Abstract: This study investigates the factors influencing the intention to adopt e-wallets in Malaysia, focusing on perceived usefulness, perceived ease of use, perceived security, and social influence. The underpinning theories of this study are the Technology Acceptance Model and the Unified Theory of Acceptance and Use of Technology. Furthermore, this study adopted a quantitative research method by distributing self-administered questionnaires to Malaysians aged between 18 and 60 years. The empirical data were collected from 155 respondents using purposive sampling, and the research model was analyzed through SPSS. The results indicate that perceived usefulness and perceived ease of use significantly influence the intention to adopt e-wallets in Malaysia. Perceived security and social influence, however, show no significant relationship with the intention to adopt e-wallets. The key value of these findings is to enhance understanding of the factors that influence Malaysians’ adoption of e-wallets, contributing to the goal of achieving a cashless society.

Keywords: Intention towards adoption of e-wallet; Perceived ease of use; Perceived security; Perceived usefulness; Social influence; Sustainable development; Sustainable growth. (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:aac:ijirss:v:8:y:2025:i:5:p:294-306:id:8661

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