The impact of cultural values on Vietnamese ethnic entrepreneurs in Germany

Quynh Duong Phuong and Aki Harima
Additional contact information
Quynh Duong Phuong: University of Bremen, Bibliothekstraße 1, 28359 Bremen, Germany
Aki Harima: University of Bremen, Bibliothekstraße 1, 28359 Bremen, Germany

Journal of Entrepreneurship, Management and Innovation, 2019, vol. 15, issue 2, 85-116

Abstract: While culture plays a central role in ethnic entrepreneurship, extant research offers a limited understanding of this aspect. This paper investigates the impact of cultural values on Vietnamese ethnic entrepreneurs in Germany. We conducted five case studies with Vietnamese ethnic entrepreneurs. Based on the case studies, we identified four distinct types of cultural values that have a crucial impact on the entrepreneurial activities of the observed Vietnamese entrepreneurs in Germany: i) Family involvement, ii) Cautiousness in entrepreneurial decision-making, iii) Assertiveness in front of the community and iv) Cordiality of service. The study offers an initial insight into the role of cultural values in entrepreneurial decision-making processes of ethnic entrepreneurs and recognizes a reciprocal effect between cultural values and the balance of embeddedness.

Keywords: cultural values; ethnic entrepreneurship; ethnic entrepreneurs; embeddedness; Vietnamese ethnic entrepreneurs (search for similar items in EconPapers)
JEL-codes: F22 L26 M21 (search for similar items in EconPapers)
Date: 2019
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (5)

Downloads: (external link)
http://jemi.edu.pl/uploadedFiles/file/all-issues/v ... e2_2019_Article4.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:aae:journl:v:15:y:2019:i:2:p:85-116

DOI: 10.7341/20191524

Access Statistics for this article

More articles in Journal of Entrepreneurship, Management and Innovation from Fundacja Upowszechniająca Wiedzę i Naukę "Cognitione"
Bibliographic data for series maintained by Anna Ujwary-Gil ().