Demystifying the Myth of Genderlect through Intertextuality in Global Media Discourse

Aisha Rauf, Shumaila Mazhar and Shabana Akhtar
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Aisha Rauf: Language Instructor/Assessor, Department of English, North American ESL, Service, Edmonton, Canada.
Shumaila Mazhar: Assistant Professor,Department of English,SBK Women’s University, Quetta, Balochishta.
Shabana Akhtar: Assistant Professor, Department of Pakistan Studies, SBK Women’s University, Quetta, Balochishta.

Global Regional Review, 2019, vol. 4, issue 2, 310-317

Abstract: This article outlines a gender-based analysis at the connection of critical discourse analysis and intertextuality, with the aim of providing a rich analyses of the multifaceted mechanisms of power and ideology in discourse in supporting hierarchically gendered social orders. The focus of this research is to identify how gender is socially constructed through linguistic choices (especially intertextuality) and discursive practices in media discourse and how these discursive practices in media discourse contribute to create a feminist perspective. The present article has collected 60 talk shows, panel discussions and interviews from 5 global news channels. A corpus is built and a linguistic analysis is conducted where Faircloughs Intertextuality is used as research Methodology. Moreover, Van Dijks socio-cognitive model is used as research framework in which data is analysed on us versus them dichotomy and at micro and macro level of discourse. It is observed that through the use of intertextuality, dominant ideology is (re)- created in feminist media discourse.

Keywords: Genderlect; Intertextuality; Global Media (search for similar items in EconPapers)
Date: 2019
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Persistent link: https://EconPapers.repec.org/RePEc:aaw:grrjrn:v:4:y:2019:i:2:p:310-317

DOI: 10.31703/grr.2019(IV-II).33

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