Regional revitalization by Okinawa New Year "Osechi" Cuisine Brand and some consumer surveys related to it

Takaho Ueda and Toshiko Takeuchi

Gakushuin Economic Papers, 2022, vol. 58, issue 4, 275-313

Keywords: 地域創生; 沖縄; おせち; 地域産品; 制御焦点ストーリー; 制御焦点傾向; 促進焦点; 予防焦点; 地域関与; ブランド・ストーリー関与; おせち関与; 感情的関与; 知覚的関与; ブランド・コミットメント; 知覚品質; 購買意図; 予想満足度; 地域経済効果; 経済乗数効果; マネー循環; 漏れバケツ理論; 地産地消; 地消地産; 共分散構造分析 (search for similar items in EconPapers)
Date: 2022
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.gakushuin.ac.jp/univ/eco/gakkai/pdf_fi ... 804ueda/5804ueda.pdf

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:abc:gakuep:58-4-2

Access Statistics for this article

More articles in Gakushuin Economic Papers from Gakushuin University, Faculty of Economics 1-5-1 Mejiro, Toshima-ku, Tokyo 171-8588 Japan. Contact information at EDIRC.
Bibliographic data for series maintained by administrator ().