Neuromarketing - Neural Explanations for Consumer Behaviours
Sachin Mishra and
Sunil Kumar Mishra
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Sachin Mishra: Cognitive Neuroimagine Centre, Nanyang Technological University, 59 Nanyang Drive, Singapore
Sunil Kumar Mishra: Patronage Institute of Management Studies, India
Biomedical Journal of Scientific & Technical Research, 2019, vol. 16, issue 1, 11760-11761
Abstract:
The advents of neuroimaging techniques and modalities have shown immense potential in various fields of research...
Keywords: Biomedical Sciences; Biomedical Research; Technical Research (search for similar items in EconPapers)
Date: 2019
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Persistent link: https://EconPapers.repec.org/RePEc:abf:journl:v:16:y:2019:i:1:p:11760-11761
DOI: 10.26717/BJSTR.2019.16.002792
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