Corporate Social Responsibility initiatives with a strategic approach to eradicate the phenomenon of Greenwashing

Jose Luis Soriano Sandoval () and Karla Maria Alarcon Sanchez ()
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Jose Luis Soriano Sandoval: Consejo Nacional de Ciencia y Tecnologia (CONACYT)
Karla Maria Alarcon Sanchez: Consejo Nacional de Ciencia y Tecnologia (CONACYT)

Scientia et PRAXIS, 2022, vol. 2, issue 4, 1-17

Abstract: This article analyzes the incorporation of Corporate Social Responsibility (CSR) initiatives as a strategy to combat greenwashing. It explores how a strategic approach can contribute to the credibility and sustainability of corporate practices. The study provides recommendations for the design and implementation of CSR strategies that address environmental issues effectively and transparently in organizations. Findings are based on qualitative methods and expert insights. (798 characters)

Keywords: corporate social responsibility; greenwashing; strategic management (search for similar items in EconPapers)
JEL-codes: M14 Q56 (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:abs:journl:v:2:y:2022:i:4:p:1-17

DOI: 10.55965/setp.2.04.a1

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