RATIONAL MARKETING STRATEGY OF THE RUSSIAN METALLURGICAL COMPANIES

I. I. Pichurin ()

Russian Journal of Industrial Economics, 2015, issue 1

Abstract: The article examines the specific conditions of functioning of Russian metallurgical companies. It proposes the most universal principles which can be used as a basis for a marketing strategies of these companies.

Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:ach:journl:y:2015:id:418

DOI: 10.17073/2072-1633-2010-1-26-30

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