FEATURES OF THE FORMATION, DEVELOPMENT AND EVALUATION OF GOODWILL AS A RESOURCE FOR MANUFACTURING COMPANIES IN THE PRESENT CONDITIONS

V. I. Pleschenko ()

Russian Journal of Industrial Economics, 2015, issue 3

Abstract: In today's economy significantly increases the role of the business reputation of the company in ensuring sustainability and efficiency of business processes. The very notion of goodwill is a complex and multifaceted, that predetermines the specific problems of its quantitative and qualitative assessment. As a resource for businesses, it has a number of features, in particular, has greater stability relative to other assets of the firm. Shown that the reputation is formed within the society, changes in the system of reference points in accordance with the basic laws of dialectics.

Date: 2015
References: Add references at CitEc
Citations:

Downloads: (external link)
https://ecoprom.misis.ru/jour/article/viewFile/54/54 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ach:journl:y:2015:id:54

DOI: 10.17073/2072-1633-2013-3-12-16

Access Statistics for this article

More articles in Russian Journal of Industrial Economics from MISIS
Bibliographic data for series maintained by Главный контакт редакции ().