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USING DIFFERENT TOOLS FOR ANALYSIS OF POPULARITY AND EFFICIENCY OF A BUSINESS PROJECT IN THE MEDIA MARKET

N. V. Gamayunov and N. V. Mategorin

Business Strategies, 2019, issue 4

Abstract: The proposed article is devoted to the study of basic tools for analyzing the popularity and effectiveness of a business project in the market in the field of media entrepreneurship. The most common and used tools are listed.

Date: 2019
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Persistent link: https://EconPapers.repec.org/RePEc:aci:journl:y:2019:id:525

DOI: 10.17747/2311-7184-2019-4-15-17

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